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Behind the Scenes, Birdie B’s Etsy Shop

Hi I’m Tania, owner of birdie b’s children’s clothing.  I started birdie b’s in 2011 after much cajoling from friends and family. They insisted that I needed to offer my creations for people to buy instead of just admire. This was a huge undertaking for me since I had four children, the youngest being only 2 years old and still …

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Twitter For Raleigh Small Business- How To Get Started!

Twitter for Raleigh Small Business- How to get started! Are you tweeting? Set aside the fear of the unknown and the overwhelming thoughts of “not one more task” to consider Twitter as a valuable and far reaching social network for growing your business. Dream that entrepreneurial dream for just a moment as I tell you that Dell reported that it …

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How to Easily and Authentically Market Your Business

You most likely started your business because you love what you do (taking photos, giving massages, helping people lose weight) and not because you love the thought of sales and marketing. But the reality is that we should learn to fall in love with marketing, or we may quickly go out of business. The good news is that sales and …

6 Reasons to Guest Blog for Your Business

Guest blogging is one of the easiest ways to improve your business but so many are afraid to get started. Others are unsure how it can help them. For me, it was good old fashion fear of putting myself out there and the minute I got over that hump, I found that writing blog posts for others improved my business …

Do You Come From a Line of Mompreneurs?

I chuckled the other day when my friend Kelly Shiley, owner of ScrpitureArt, said, “Look at the Proverbs 31 woman, she was flippin’ land!”  I was pondering over the possibility of there being more work at home moms now than ever before.  With modern day shopping cart websites and social media, it sure does make it easy for a woman …

Is Your Attention To Detail Holding Your Business Back?

There are some things that I encourage new business owners to go ahead and get done.  For instance, create your Facebook page and get it out there, tweak as you go.  Websites are always a work in progress, introduce one as soon as possible.  Be quick to start connecting with people and creating an audience for your brand.  But there …

Good Business Is Good Photography

Have you taken a good look at the visual elements of your website? Though fonts, graphics, and design are significant factors in your customers’ experience, the true captivating element is the photography, especially when it comes to selling a product. Whether your viewers realize it or not, they are reacting and responding to your images and as business owners we …

Well Balanced Holiday Event Preview

We are planning a fun presentation on all things holiday!  We’ll be talking about moving your business forward and making it profitable as well as doing this stress free and organized- professionally and personally.  Here is a sneak peak of a topic I’ll cover about selling.  It’s something you can do right now to help people start their holiday shopping …

50 Low-cost Marketing Ideas

* Get your own custom domain. Don’t use a yahoo/hotmail/gmail address for your business. * Create a professional, easy-to-navigate website. Keep your site up to date with current information. * Add photos of your products in use on your website. * Add an auto-signature with all of your contact information on your outgoing emails. * Create a branded business card. …