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Pinterest Tips for Small Business – An Evening with The Pintester

Did you know that Pinterest is overtaking Instagram as the fastest growing social platform out there? (Source: Global Web Index, Nov. 2014) For many, Pinterest comes second only to Facebook as what drives the most traffic to their sites. So how do you make Pinterest work for you? How does Pinterest for small business really work?  Recently, Sonja Foust, also …

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Product Lighting | How to Make a Product Image Pop

My one year “Etsy-aversary” has just passed. Yes, this is a real word. It’s been an interesting year on Etsy…..I’ve learned a ton, I’m constantly tweaking my shop, and oh yes—I can’t forget the actual production of my product. When I first got the idea to sell my jewelry, I thought, “This will be great! I love making jewelry, I’ll …

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Five Steps to a Better Logo

How can a client know that the logo I design is something they’ll like? It’s a gamble clients must make with their limited resources, and want to ensure that their money will not be wasted on a poor fitting logo. After working as a graphic designer for over 14 years, I have been able to tailor my questions and learned …